Priority Wire & Cable has created this privacy statement in order to demonstrate our firm commitment to privacy. Due to the sensitive nature of the information we collect from our users, including address and phone numbers, we believe it is important to satisfy strict privacy requirements. The following discloses our information gathering and dissemination practices for this Web site:
Collected Information. The following section describes the information we collect from you and
indicates the primary purposes why we collect each type of information from you. Priority Wire &
Cable does not sell personal information. If we use your information or disclose or distribute your
information to third parties for a purpose that is not related to the following purposes, we will notify
you by email of your right to opt-out of that use, disclosure or distribution beforehand. Your right to
opt-out shall be governed by the Choice/Opt-Out Section below.
As described below in more detail, we use your IP address to help diagnose problems with our
server, and to administer our Web site. Your IP address is or may be used to help identify you, to
track activity within our site and to gather broad demographic information. Our Web server will
collect IP information.
Our site uses cookies to keep track of your session ID. We may use cookies to deliver content
specific to your interests.
Our site’s registration, user agreements, and order forms require users to give us contact
information (such as name and email address), unique identifiers, financial information (such as
account or credit card numbers), and demographic information (such as age or income level). The
user’s contact information is used to contact the user when necessary.
Priority Wire & Cable may also use the information we collect from you to optimize our Web site so
that it is more beneficial to users like yourself and to us. This site may contain links to other sites.
Priority Wire & Cable is not responsible for the privacy practices or the content of such websites.
Security. This Web site has security measures in place to protect the loss, misuse and alteration of
the information under our control. All user data is stored on our servers. The user may request, via
email or telephone, additional information about Priority Wire & Cable’s security practices. The
requested security information will be made available to the user via email, fax or postal mail, in our
discretion
Data Access & Accuracy. Priority Wire & Cable is not responsible for inaccuracies in data provided
by third parties, such as credit reporting bureaus. You may review your data by calling Priority Wire
& Cable at the telephone number provided below. Any inaccuracies in your data may be corrected
through a telephone call to us, at the telephone number below.
Choice/Opt-Out. Our Web site provides users the opportunity to opt-out of receiving
communications from Priority Wire & Cable at the point where we request information about the
user. This Web site gives users the following options for removing their information from our
database to not receive future communications or to no longer receive our service. To do so you
can: (a) send an email to privacy@prioritywire.com ; (b) send a request via US mail to the following
postal address: Priority Wire & Cable, Inc.1800 E. Roosevelt Rd., Little Rock, AR 72206 ; or (c)
contact us via telephone at 800-945-5542.
Change in Control. If we experience a “change in control” (defined below), we may amend our
information practices as described in this privacy statement. We will post on our Web site’s home
page a notice or a link to a notice which will describe how we will amend our privacy statement. If
you do not agree to our amended privacy statement, you may contact us as described in this
privacy statement and we will allow you to opt out of the proposed amendments to our privacy
statement with respect to the information that we have previously collected from you.
“Change in control” means any of the following events: (a) we undergo a reorganization, merger,
consolidation, acquisition or other restructuring involving all or substantially all of our voting
securities and/or assets, by operation of law or otherwise; (b) we become insolvent; (c) we make a
general assignment for the benefit of creditors; (d) we suer or permit an appointment of a receiver
for our business or assets; (e) we become subject to any proceedings under any bankruptcy or
insolvency law, whether domestic or foreign; or (f) we are liquidated, voluntarily or otherwise.
Contacting the Web Site. If you have any questions about this privacy statement, the practices of
this site, or your dealings with this Web site, you can contact privacy@prioritywire.com or via
telephone at 800-945-5542.
